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    Metrics & KPIs
    Entry
    Global · Global

    Gross Burn

    Also called: Gross cash burn

    TL;DR

    Total monthly operating cash outflow before subtracting any revenue or financing inflow.

    Gross burn is the total amount the company spends each month on payroll, software, marketing, hosting, rent, and everything else. Unlike net burn, it doesn't credit revenue. Gross burn captures the company's true cost base, useful for stress-testing what happens if revenue drops materially.

    In worst-case planning, the difference between net and gross burn matters: if revenue suddenly halves, the company would burn at close to gross-burn rate.

    Formula

    Gross Burn = Total Cash Operating Expenses
    • Cash Operating Expenses , All cash spend: payroll, vendors, hosting, rent, software (excludes financing-cost cash)

    Gross burn equals net burn when there is no revenue; it's the worst-case runway calculation if revenue collapsed tomorrow.

    Worked example

    Monthly gross burn $720k, if revenue went to zero tomorrow, the company would burn $720k/mo against $4.5M cash → 6.3 months survival. The same company's net burn of $410k → 11 months survival at current revenue.

    Common pitfalls

    • Reporting gross burn without net burn and overstating the cash problem.
    • Letting gross burn rise faster than the team can absorb.
    • Underestimating gross burn during seasonal revenue lulls.

    When this shows up in a pitch deck

    Gross burn shows up in stress-test models and worst-case scenarios in diligence.

    Related terms

    Pitch deck pillar pages

    Long-form deep dives on the slides Gross Burn most often shows up on.

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